it will be the shortest season in Australian Super Rugby history, but it will potentially have the biggest impact on the game in 25 years of professional rugby. The prosaically-named Super Rugby live stream AU competition kicks off this weekend with the Queensland Reds hosting the NSW Waratahs in Brisbane and the Brumbies accommodating the Melbourne Rebels in Canberra.
The five-team competition, which also includes the Western Force, will only run for three months, but it will determine the future course of the struggling code in this country. In contract law the Australian domestic competition is like an “invitation to treat”. All Blacks live stream is spruiking its product and it had better be good.
The Australian teams must play enterprising rugby which will re-engage disillusioned fans who have all but given up on the game, at least the professional arm.
Crowds will be limited because of coronavirus restrictions, but there will be no curbs on television viewing apart from access to pay TV. Fox Sports executives will closely monitor the ratings to assess the value of the next broadcast agreement to run from 2021 to 2025, the deal that will determine whether rugby remains a major sport or becomes a boutique game.
Rugby Australia stream free desperately needs a lucrative TV agreement to prevent a mass exodus of players to Europe and Japan. The game certainly needs a lot more than the rumoured $15m-18m a year that Fox is willing to pay.